Circular Fashion: digital platform for circular design
circular.fashion is a sustainable change agency creating product and system innovation for a circular economy in fashion and textiles
The circular.fashion system is a digital platform for circular design and closed loop recycling. With a sleek and smart tracking solution, the platform enables a transparent flow of information between material suppliers, brands, customers and recyclers to collaboratively realize a circular economy for fashion and textiles. The platform consists of the following tools and services: Circular Material Library, Circular Design Guidelines, Circular Product Check, circularity.IDⓇ, Customer Interface and Sorting Software.
In addition, we offer consultancy, training and workshops that encourage and enable fashion brands to incorporate circularity into the core of their business.
Story and Mission
Today, less than 1% of clothing is recycled into new clothing (Ellen MacArthur Foundation, 2017). To transform the industry to circular practices, responsible, clever and creative decisions need to be taken in every aspect of a garment’s life – from choosing the right materials, design and construction, retail and use, to finally ensure reuse and recycling.
circular.fashion was founded in 2017 by Ina Budde and Mario Malzacher on the mission to make circular design easy and accessible for brands and designers and increase the share of garments currently being recycled.
Our team consists of 15 passionate industry experts with interdisciplinary backgrounds. We combine many years of consulting, lecturing and working within sustainable fashion design, circular business models, design thinking, process and innovation management, textile engineering and recycling as well as software development. Together, we share the vision of a circular future of fashion and it is our mission to find, develop and spread solutions that accelerate the transition towards this joined goal.
Twitter: @circularfsystem
Instagram: @circularfashionsystem
Facebook: @circularfashionsystem
LinkedIn: @circular.fashion
